Nicholson produced two sample cuts, A was an Artist and D is for Dandy, which Heinemann approved, then, on the 27th of November 1896, Nicholson signed an agreement with Heinemann to produce ‘a set of twenty-six woodcuts representing the Alphabet’.
Nicholson worked on his designs tirelessly over the next few months in his small house in Avonmore Gardens. An Alphabet was well received by critics and public alike when it was published in October 1897.
Heinemann wrote in the prospectus for An Alphabet:
‘The simplicity of his method will appeal especially to the artist, but the picturesquement of treatment must be appreciated by all, while the wholesomeness and truth to nature of these designs will ensure for them a welcome in every English home. The parent will pleasantly conjure up reminiscences of quaint customs of the past, and the child will be fascinated alike by the bizarre attraction of colour and by the impressive types selected.’